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ALLMO · GEO Marketing Calendar

GEO, AI Search, SEO & Marketing Events 2026–2027

GEO, AEO, AI Search and marketing conferences, summits and meetups worth putting on your calendar. Covering the best events on AI, content, growth and digital marketing.

Tracked for marketers, growth teams, and founders working on AI search visibility.

All upcoming events

69 events · Updated weekly · Last updated 9 Nov 2026

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69 events showing

November 2026

Conference Paid

Affiliate Conference Berlin 2026

9 Nov 2026 · Berlin, Germany

Affiliate Conference Berlin is a specialist DACH event for affiliate marketing, partner marketing, and performance-driven ecommerce growth. It combines talks, panels, workshops, and networking for advertisers, publishers, networks, agencies, and technology providers active in the affiliate ecosystem.

Conference Paid

Chiang Mai SEO Conference 2026

9–13 Nov 2026 · Chiang Mai, Thailand

Chiang Mai SEO Conference is a specialist SEO event in Thailand with a strong practitioner and growth-marketing audience. It is relevant for advanced search marketers, affiliates, agencies, and operators interested in technical SEO, content, monetization, and AI-related search changes.

Conference Paid

Web Summit 2026

9–12 Nov 2026 · Lisbon, Portugal

Web Summit is a large global technology conference with strong relevance for startups, SaaS companies, platforms, investors, and digital leaders. While broader than SEO, its scale and AI focus make it useful for tracking major marketing, technology, and growth themes.

Conference Paid

Digital Marketing Europe 2026 – Vilnius

10–12 Nov 2026 · Vilnius, Lithuania

Digital Marketing Europe brings marketers, content teams, analysts and advertisers to Vilnius for workshops and a multi-track conference. The 2026 program spans SEO, GEO, AI-powered marketing, digital strategy, analytics and growth, including sessions on brand visibility in AI search and preparing for agent-driven discovery journeys.

Conference Paid

UPDATE! München 2026

10 Nov 2026 · Munich, Germany

UPDATE! München is a CAMPIXX event about visibility, brand building, and AI in marketing. It is relevant for GEO and AI-search calendars because it focuses on how brands remain visible across changing digital touchpoints, platforms, and AI-influenced discovery environments.

Conference Paid

THIS IS MARKETING 2026

11–12 Nov 2026 · Frankfurt am Main, Germany

THIS IS MARKETING is a large German marketing conference and expo in Frankfurt. It covers modern marketing strategy, brand building, content, customer acquisition, social media, and digital growth, making it relevant for a DACH-focused marketing and visibility events calendar.

Conference Paid

ADZINE CONNECT Video 2026

12 Nov 2026 · Hamburg, Germany

ADZINE CONNECT Video is a German specialist conference for digital video, connected TV, advertising technology, media strategy, and measurement. It is useful for marketers tracking how attention, media buying, brand visibility, and campaign performance are changing in digital environments.

Conference Paid

GEO Elite Conference

12 Nov 2026 · London, United Kingdom

GEO Elite is a London conference dedicated to the transition from traditional search toward AI Search, AEO and LLM-powered discovery. Its program is designed around practical methodologies, peer exchange and strategy for marketers adapting visibility, content and discovery work to generative search systems.

Conference Paid

DEX26 CONFERENCE

18 Nov 2026 · Zurich, Switzerland

Organized by IAB Switzerland, this major digital marketing conference delivers an in-depth review of Swiss digital industry advancements. Features keynotes and masterclasses addressing data regulations, digital campaign optimization, and programmatic technical standards.

Virtual Free

SMX Next 2026

18–19 Nov 2026 · Virtual

A premier free online search event evaluating upcoming marketing trends. Deeply evaluates the transition from traditional keyword visibility frameworks to agentic search workflows, assistant-first alignment, and establishing deep brand authority for LLM retrieval systems.

Conference Paid

SEO-DAY Cologne 2026

19 Nov 2026 · Cologne, Germany

SEO-DAY Cologne is a German specialist conference for SEO, GEO, and AI optimization. The 2026 edition at RheinEnergieSTADION is highly relevant for search professionals because it explicitly combines traditional SEO with AI visibility, crawler behavior, and generative search topics.

Summit Paid

DMWF Europe 2026

24–25 Nov 2026 · Amsterdam, Netherlands

DMWF Europe is a digital marketing forum for senior marketers and technology leaders. It covers marketing strategy, customer experience, content, data, AI, automation, and performance measurement, making it relevant beyond SEO for a broader marketing events calendar.

Conference Paid

OMX Online Marketing Experts Konferenz 2026

26 Nov 2026 · Salzburg, Austria

OMX is Austria’s Online Marketing Experts conference and part of the Online Expert Days in Salzburg. It focuses on online marketing know-how, current digital trends, performance, strategy, social media, and practical marketing cases for DACH marketers and agencies.

Conference Paid

SEOkomm Salzburg 2026

27 Nov 2026 · Salzburg, Austria

A highly regarded search marketing conference in the DACH region celebrated for high-value technical depth. Explores systemic crawl architecture adjustments, schemas mapping, entity building signals, and content modifications optimized for modern automated search environments.

December 2026

Conference Paid

B2B Online Europe 2026

2–3 Dec 2026 · Berlin, Germany

B2B Online Europe is a Berlin conference for manufacturers, distributors, and B2B commerce leaders. It focuses on ecommerce, digital marketing, sales transformation, customer experience, and AI-enabled commercial growth, making it relevant for DACH and European B2B digital teams.

Conference Paid

GEO Conference New York City 2026

4 Dec 2026 · New York, United States

GEO Conference New York City is a dedicated event for Generative Engine Optimization and visibility in AI-generated answers. It is highly relevant for marketers, SEO professionals, founders, and agencies working on brand presence across ChatGPT, Perplexity, Gemini, Claude, and related systems.

Conference Paid

GEO Conference San Francisco 2026

9 Dec 2026 · San Francisco, United States

GEO Conference San Francisco is a specialist event dedicated to Generative Engine Optimization and visibility across AI-powered search platforms. Limited to 150 participants, the conference brings together search leaders, researchers and practitioners to discuss practical approaches to improving brand presence in ChatGPT, Claude, Gemini and other AI-generated answers.

January 2027

Meetup Invite-only

SEO Sessions Zürich 2027

22 Jan 2027 · Zurich, Switzerland

SEO Sessions Zürich is a small practitioner-led event bringing together 30 SEO professionals for a day of knowledge exchange. Every participant contributes a session, creating an interactive format focused on practical search optimization experience, emerging techniques and peer learning rather than traditional conference presentations.

Conference Paid

BLOO:CON 2027

28 Jan 2027 · Münster, Germany

BLOO:CON is a compact German online marketing conference organized by Bloofusion in Münster. The 2027 program covers SEO, paid search, social advertising, web analytics, artificial intelligence and legal issues in digital marketing. Its case-oriented sessions and networking are aimed at practitioners and marketing decision-makers.

February 2027

Conference Paid

Deutscher Marketing Tag 2027

17 Feb 2027 · Frankfurt am Main, Germany

Deutscher Marketing Tag is an established German conference bringing marketing leaders, agencies, media organizations and researchers together. Its fiftieth edition focuses on brand development, innovation and the changing responsibilities of marketing. The program examines how companies combine technology, creativity and strategic leadership to remain competitive.

Conference Free

E-commerce Berlin Expo 2027

17–18 Feb 2027 · Berlin, Germany

E-commerce Berlin Expo 2027 is a large European trade exhibition and conference for online retailers, brands and technology providers. Its stages and masterclasses cover ecommerce technology, marketing, customer experience and AI, giving digital teams opportunities to examine new tools and changes in how shoppers discover and purchase products.

Conference Paid

The MarTech Summit Berlin 2027

25 Feb 2027 · Berlin, Germany

The MarTech Summit Berlin brings senior marketing, CX and data leaders together around modern marketing technology. The 2027 agenda explicitly covers AI Search and zero-click discovery, AI agents, AI-first MarTech stacks, marketing automation, measurement and AI-powered content operations, making it particularly relevant to teams adapting marketing for AI-driven discovery.

Summit Paid

Beyond Search Summit 2027

26–27 Feb 2027 · Gurugram, India

Beyond Search Summit 2027 examines the shift from traditional search results toward AI-generated answers and agentic discovery. Held in the Delhi region, the event covers generative search, semantic entities, technical SEO, digital PR, local search and automation, bringing search practitioners together for talks and peer discussion.

March 2027

Conference Paid

KI-X PR 2027

2–3 Mar 2027 · Berlin, Germany

KI-X PR is a German conference focused on AI in corporate communications, reputation and content operations. Its 2027 program explicitly covers GEO, visibility in ChatGPT and Perplexity, building citable earned-media sources, monitoring AI-generated answers, and using AI agents to scale communications workflows.

Summit Paid

Baltic SEO Summit 2027

3–5 Mar 2027 · Kaunas, Lithuania

Baltic SEO Summit brings search professionals to Kaunas for presentations, workshops and masterminds spanning technical SEO, AI Search, semantic SEO, content, digital PR and link building. The 2027 program also covers AI agents, automation, ecommerce and SaaS, making it relevant to teams adapting organic visibility strategies for AI-driven discovery.

Conference Paid

CMCX 2027

10–11 Mar 2027 · Munich, Germany

CMCX is a German conference dedicated to strategic content marketing, held alongside the W&V Summit in Munich. The 2027 edition examines AI-assisted content production, MarTech, community building and measuring content's contribution to business outcomes. Two dedicated stages bring together in-house content teams, agencies and marketing leaders.

Conference Paid

W&V Summit 2027

10–11 Mar 2027 · Munich, Germany

W&V Summit gathers German marketing and media leaders to examine brand strategy, budgets, technology and organizational change. The 2027 program addresses customer access through platforms and large language models, the division of work between people and AI, and the measurement of marketing effectiveness. CMCX runs separately at the same venue.

Conference Paid

Friends of Search 2027

11 Mar 2027 · Amsterdam, Netherlands

Friends of Search is one of Europe’s established specialist search conferences, bringing more than 700 consultants, marketers and businesses together around SEO, paid search and evolving search strategies. The Amsterdam event combines international expert sessions with practitioner networking and is organized by Dutch industry associations DDMA and VIA.

Summit Paid

OMT-SUMMIT 2027

11–12 Mar 2027 · Düsseldorf, Germany

OMT-SUMMIT brings online marketing and ecommerce professionals together for two days of expert presentations, masterclasses and networking. The 2027 program addresses emerging marketing technologies, LLM-driven traffic, agentic AI, digital growth strategies and practical applications of data-driven marketing across more than 140 sessions.

Conference Paid

SXSW Austin 2027

15–21 Mar 2027 · Austin, United States

SXSW Austin brings technology, marketing, startups and creative industries together for conferences, workshops and networking. Its Innovation programming explores artificial intelligence, brand strategy, creator economies, emerging technologies and changing consumer behavior. The event provides cross-industry perspectives on how digital platforms and AI influence audience discovery.

Conference Paid

d3con 2027

16–17 Mar 2027 · Hamburg, Germany

d3con is a Hamburg conference focused on digital advertising, programmatic media and marketing technology. The 2027 edition combines an advertiser-focused day with a wider industry conference covering marketing automation, AI, connected television and retail media. Its sessions address how brands plan, deliver and measure campaigns across channels.

Summit Paid

SEO Mastery Summit Saigon 2027

16–19 Mar 2027 · Ho Chi Minh City, Vietnam

SEO Mastery Summit Saigon 2027 brings SEO practitioners, agency operators and business owners together to discuss search growth and AI-enabled workflows. Sessions focus on technical and content strategies, automation, agency operations and adapting organic acquisition to generative search, with optional mastermind activities and networking.

Conference Paid

SMX Advanced San Diego 2027

17–19 Mar 2027 · San Diego, United States

SMX Advanced San Diego is a three-day conference for experienced search marketing professionals. The program covers advanced SEO, Generative Engine Optimization, paid search and artificial intelligence, combining expert-led sessions with practical discussions, mastermind roundtables and networking. It focuses on implementing search strategies in increasingly AI-driven discovery environments.

Conference Paid

WTSFest London 2027

19 Mar 2027 · London, United Kingdom

WTSFest London 2027 brings women and people of marginalised genders working in SEO and marketing together for a full day of talks and networking. The agenda covers analytics, evolving search practices and emerging technologies, including a panel on AI Search and autonomous agents and their implications for brand discoverability.

Conference Paid

SEO On Stage Dubai 2027

23–25 Mar 2027 · Dubai, United Arab Emirates

SEO On Stage Dubai 2027 is the Middle East edition of a travelling search and content marketing conference. Its three-day format combines an opening networking event with talks and workshops on international search, digital infrastructure and SEO practice, including sessions designed for audiences across emerging markets.

Conference Paid

SERP Conf. Sofia 2027

24–25 Mar 2027 · Sofia, Bulgaria

SERP Conf. Sofia is the flagship edition of the SERP Conf. series, covering SEO, ecommerce, AI, and search visibility. The 2027 event is relevant for marketers, agencies, and ecommerce teams tracking how organic discovery is changing across search engines and AI systems.

April 2027

Conference Paid

SMX Munich 2027

5–7 Apr 2027 · Munich, Germany

SMX Munich is a major European search marketing conference for SEO, PPC, and digital marketing professionals. The 2027 edition is relevant for GEO and AI-search calendars because the program explicitly addresses AI, SEO, paid search, and evolving search formats.

Conference Paid

Ahrefs Evolve Singapore 2027

14–15 Apr 2027 · Singapore, Singapore

Ahrefs Evolve Singapore brings search and marketing professionals together to examine how AI changes organic discovery and brand visibility. The conference focuses on answer engine optimization, modern search strategies and practical marketing workflows, with opportunities for peer exchange and discussions about the future of AI-powered search.

Conference Paid

brightonSEO UK April 2027

15–16 Apr 2027 · Brighton, United Kingdom

brightonSEO UK brings thousands of search and digital marketing professionals together for two days of practical talks, training and networking. The conference increasingly covers AI Search, GEO, citations and changing discovery behavior alongside technical SEO, content and performance marketing, making it a major practitioner event for modern organic visibility.

Conference Paid

Marketing Festival 2027

20–21 Apr 2027 · Brno, Czech Republic

Marketing Festival 2027 is a curated, single-track marketing conference in Brno featuring international practitioners and researchers. The event focuses on marketing effectiveness, brand strategy and new approaches to reaching audiences, providing broader context for teams assessing how AI and changing digital channels affect discovery and growth.

Conference Paid

AI in Marketing Konferenz Zürich 2027

21 Apr 2027 · Zurich, Switzerland

A cutting-edge Swiss marketing conference explicitly built around artificial intelligence workflows. Sessions focus profoundly on generative search engine optimization (GEO), designing workflows for agentic AI, predictive data structures, and navigating legal compliance frameworks.

Summit Paid

The MarTech Summit Paris 2027

21 Apr 2027 · Paris, France

The MarTech Summit Paris 2027 convenes senior marketing, data and customer-experience leaders to discuss marketing technology and organizational change. Its program themes span AI-assisted marketing, automation, customer data, personalization, analytics and content operations, offering a broader perspective on the technology behind digital acquisition and brand engagement.

Conference Paid

Online-Marketing-Konferenz Münster 2027

22 Apr 2027 · Münster, Germany

The Online-Marketing-Konferenz Münster brings regional and national marketing professionals together for practical presentations and networking. The program covers search engine optimization, artificial intelligence, data analytics, social media marketing, storytelling and digital marketing law. Sessions emphasize actionable knowledge for companies, agencies and marketing teams.

Conference Paid

Tech SEO Summit 2027

22 Apr 2027 · Hamburg, Germany

Tech SEO Summit is a specialist technical SEO conference in Hamburg. It is relevant for search professionals focused on crawling, indexing, rendering, structured data, site architecture, and the technical foundations that also influence visibility in AI-assisted search experiences.

Conference Paid

SEO Week 2027

26–29 Apr 2027 · New York City, United States

SEO Week 2027 is a four-day search conference focused on how AI is reshaping brand discovery and organic visibility. The event explicitly addresses AI Search, agentic search, changing search behavior and how brands can build influence across emerging interfaces, alongside the wider evolution of SEO strategy.

May 2027

Conference Paid

OMR Festival 2027

3–5 May 2027 · Hamburg, Germany

OMR Festival is one of Germany’s largest digital business, marketing, media, and ecommerce events. Although broader than SEO, its scale and marketing relevance make it suitable for a public calendar covering digital marketing, AI, platforms, commerce, and growth.

Conference Paid

DMWF Global 2027

5–6 May 2027 · London, United Kingdom

Digital Marketing World Forum Global brings more than 3,000 marketing leaders together in London to explore emerging digital marketing technologies and strategies. Its conference tracks cover AI-powered marketing automation, agentic AI, search and performance advertising, content strategy, customer analytics and the evolving role of artificial intelligence in customer acquisition.

Conference Paid

re:publica Berlin 2027

10–12 May 2027 · Berlin, Germany

re:publica Berlin is a major European conference exploring the relationship between technology, media, business and society. The 2027 edition marks its twentieth anniversary, bringing together researchers, journalists, creators, entrepreneurs and technology professionals for discussions about digital platforms, artificial intelligence, online culture and emerging forms of communication.

Summit Paid

International Search Summit Barcelona 2027

13 May 2027 · Barcelona, Spain

International Search Summit brings international SEO, paid search and content marketing specialists together in Barcelona. The 2027 event explores multilingual and cross-market search strategy, with organizer registration materials highlighting global AI Search, visibility in large language models, content creation and changing attribution methods. The conference uses multiple specialist tracks.

Conference Paid

HiveMCR 2027

20–21 May 2027 · Manchester, United Kingdom

HiveMCR combines specialist SEO presentations with workshops, networking and community activities in Manchester. The two-day format includes an opening event and a main conference featuring experienced search practitioners. Topics span technical SEO, content strategy, AI-driven search changes and practical approaches to improving organic visibility.

Conference Paid

SXSW London 2027

24–29 May 2027 · London, United Kingdom

SXSW London 2027 brings technology, business and creative industries together across conference sessions, workshops, showcases and networking events in Shoreditch. Its cross-industry program explores emerging technologies and changing consumer experiences, making it relevant to marketers tracking AI adoption, digital platforms and new routes to audience discovery.

Conference Paid

Ahrefs Evolve London 2027

26–27 May 2027 · London, United Kingdom

Ahrefs Evolve London is a two-day conference for experienced SEO and marketing professionals. It combines presentations, workshops and peer discussions on AI Search, answer engine optimization, brand visibility in generated answers, content strategy and measurement. The event is designed around practical methods for adapting organic growth to changing search behavior.

Conference Paid

WebExpo 2027

26–28 May 2027 · Prague, Czech Republic

WebExpo brings approximately 1,600 technology professionals together in Prague for talks and workshops spanning web development, UX, artificial intelligence, digital marketing and product strategy. The event connects technical and marketing disciplines, providing insights into the technologies and user experiences shaping digital discovery and online business.

June 2027

Conference Paid

SEO On Stage Prague 2027

1–3 Jun 2027 · Prague, Czech Republic

SEO On Stage Prague is the Central European edition of the travelling SEO conference series, combining an opening networking event with two full conference days. It brings international search and marketing practitioners together for curated talks focused on actionable SEO, content and digital marketing strategies in a deliberately small, single-event community format.

Conference Paid

CAMPIXX 2027

3–4 Jun 2027 · Blankenfelde-Mahlow, Germany

CAMPIXX is an established German conference combining SEO, Generative Engine Optimization, content marketing and digital visibility strategies. The two-day event brings agencies, in-house marketers and independent specialists together for practical presentations, workshops and networking, with an emphasis on adapting search and marketing strategies to changing technologies.

Conference Paid

SMX Paris 2027

8–9 Jun 2027 · Paris, France

SMX Paris is a specialist search marketing conference bringing French and international practitioners together for more than 20 sessions across SEO, paid search and social media. The independent program emphasizes advanced, forward-looking search strategies and practical tactics rather than broad digital-marketing content, with two parallel tracks across two conference days.

Conference Paid

E-commerce Live 2027

10 Jun 2027 · Rotterdam, Netherlands

E-commerce Live brings retailers, brands and digital commerce professionals together to discuss online retail innovation and customer experience. The event combines presentations with networking focused on emerging commerce technologies and marketing strategies. Previous editions have addressed AI-driven retail, content optimization and the challenges of customer acquisition in zero-click environments.

Conference Paid

Digital Marketing Live 2027

11 Jun 2027 · Rotterdam, Netherlands

Digital Marketing Live brings marketing leaders, strategists and technology professionals together in Rotterdam. The event features presentations and networking focused on digital advertising, brand strategy, content, customer experience and emerging technologies. Previous programming has included GEO, AI-assisted marketing and the changing relationship between search visibility and customer acquisition.

Conference Paid

Berlin Buzzwords 2027

13–15 Jun 2027 · Berlin, Germany

Berlin Buzzwords is a European technology conference focused on search infrastructure, machine learning and open-source data technologies. It brings developers, researchers and technology professionals together to explore information retrieval, search relevance, large-scale data processing and AI systems that underpin modern search and discovery applications.

Summit Paid

Croatia SEO Summit 2027

14–16 Jun 2027 · Šibenik, Croatia

Croatia SEO Summit brings experienced search professionals to Šibenik for technical discussions, practical workshops and peer networking. The 2027 program combines specialist SEO sessions with optional closed-group masterminds and case-study formats. It is relevant to teams improving organic discovery and adapting established SEO methods as AI changes search.

Conference Paid

Web Summit Rio 2027

14–17 Jun 2027 · Rio de Janeiro, Brazil

Web Summit Rio brings technology companies, startups, investors and business leaders together for four days of conferences, exhibitions and networking. Its program includes dedicated marketing, media, artificial intelligence and commerce tracks, making it relevant to professionals exploring how emerging technologies influence digital acquisition, customer engagement and online discovery.

Conference Paid

K5 Conference 2027

22–23 Jun 2027 · Berlin, Germany

K5 brings retailers, consumer brands and ecommerce technology providers together in Berlin. The 2027 conference includes keynote stages, masterclasses, exhibitions and business networking focused on the future of digital commerce. It is relevant to marketing teams tracking customer discovery, retail technology and changing online purchasing journeys, including AI-enabled commerce.

Conference Paid

The Masterminders 2027

23–25 Jun 2027 · Manchester, United Kingdom

The Masterminders is a Manchester gathering for SEO practitioners and agency operators. Its 2027 format separates a conference day from an optional workshop and a small, application-based mastermind day. Sessions and speakers are still to be announced, while the event emphasizes peer learning, practical search challenges and professional networking.

September 2027

Conference Paid

Ahrefs Evolve Austin 2027

9–10 Sep 2027 · Austin, United States

Ahrefs Evolve Austin is a two-day search and marketing conference combining presentations, practical workshops, mastermind sessions and networking. The event brings experienced SEO and content marketing professionals together to explore organic growth, AI Search, brand discoverability and changing approaches to search performance measurement.

Conference Paid

brightonSEO San Diego 2027

9–10 Sep 2027 · San Diego, United States

brightonSEO San Diego is the US edition of the global search marketing conference series. It brings SEO and digital marketing practitioners together for practical sessions across organic search, content, AI, ecommerce, digital PR and measurement, with hands-on training and speakers working on current changes in search and discovery.

Conference Paid

DMEXCO 2027

22–23 Sep 2027 · Cologne, Germany

DMEXCO is a large European digital marketing and technology conference held in Cologne. It connects agencies, brands, media companies and technology providers across advertising, commerce, analytics and artificial intelligence. The 2027 edition offers an opportunity to examine how automation and changing digital platforms influence customer acquisition and brand visibility.

Conference Paid

GEO KNOW HOW 2027

28 Sep 2027 · Berlin, Germany

GEO KNOW HOW is a German-language conference dedicated to Generative Engine Optimization and AI Search visibility. The event brings marketing professionals, SEO specialists and business leaders together to explore strategies for increasing brand presence in ChatGPT, Gemini and Perplexity, combining expert presentations, practical insights and professional networking.

Conference Paid

SMX Advanced Europe 2027

28–30 Sep 2027 · Berlin, Germany

SMX Advanced Europe 2027 is a specialist Berlin conference for experienced SEO, GEO and paid search professionals. Two days of expert sessions address AI-driven search, technical optimization, search advertising and measurement, followed by a separate Deep Dive Day for hands-on learning and detailed practitioner exchange.

October 2027

Conference Paid

Masters of Search Conference 2027

12 Oct 2027 · Berlin, Germany

Masters of Search Conference 2027 is a Berlin event focused on practical AI Search and Generative Engine Optimization. A single-track program brings SEO specialists, growth teams and in-house marketers together for talks, workshops and discussions about brand visibility in AI answers, measurement, experimentation and changing search behavior.

Frequently asked questions

Which marketing conferences should a B2B SaaS team attend for AI search?

If by AI search you mean GEO/AEO/LLM visibility, getting a B2B SaaS company recommended and cited by ChatGPT, Gemini, Claude, Perplexity, Google AI Overviews/AI Mode, etc., focus on specific GEO events. A lot of “AI marketing” conferences are still mostly about AI content production, not AI discovery.

Here is a shortlist:

  • Masters of Search: A 175-person conference dedicated entirely to AI Search/GEO, with speakers and operators from Pipedrive, Revolut, Brevo, OMR Reviews and Vellum.
  • GEO Conference: Focused on visibility in ChatGPT, Claude, Gemini, Perplexity and AI search, with remaining 2026 editions in New York on December 4 and San Francisco on December 9, each capped at 150 attendees in a sessions-only format.
  • SMX Munich: A strong choice for the technical foundations of AI search, including crawling, indexing, entities, structured data, search intent and content architecture; its 2026 programme also covered AI-driven changes to search, measurement and KPIs.
Which GEO and AI search conferences should you attend in 2026–2027?

Focus on your priorities and choose conferences that match your role:

Getting started or working as a marketing generalist? Look for a broad overview of how AI search fits into your marketing strategy. Events such as OMR Festival 2027 and brightonSEO can help you connect the dots across search, content, brand and growth.

Working on SEO or GEO full time? Prioritize deeper sessions on AI search measurement, technical implementation and practical experiments. Consider Masters of Search for a dedicated AI search focus, or specialist tracks at brightonSEO.

Focused on a specific industry? Choose events and sessions with case studies from your sector, whether that is B2B SaaS, ecommerce or another market. The most useful conference is the one that helps you solve the challenges your customers and team actually face.

What is a GEO event?

GEO stands for Generative Engine Optimization: the practice of getting your brand mentioned and cited in answers from ChatGPT, Perplexity, Gemini and other AI assistants. GEO events cover exactly that. Expect sessions on how language models pick their sources, how to measure your share of AI answers, and what actually moves citations. Many are tracks inside larger SEO conferences, since most search teams now own both.

How often is this calendar updated?

Every week. New events get checked against the organizer's official website before they appear here, so dates, locations and ticket details come from the source rather than from third-party listings. When organizers move dates or cancel, that shows up here too.

Are virtual and free events included?

Yes, both. Plenty of the best GEO content right now happens in free webinars and virtual summits, since the field moves faster than annual conference cycles. Filter by Access to find free events, or set Region to Virtual for everything you can attend from your desk.

Can I submit an event to this calendar?

Yes. If you organize a GEO, SEO or marketing event that belongs here, message Niclas on LinkedIn with the name, date and official website. Events get reviewed and verified like every other entry, and listing is free.

Submit your event

Organizing a GEO, SEO or marketing event, that is not on the list? Connect with Niclas on LinkedIn and send a message to add your event.

Message on LinkedIn

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